Hey there! I’m Rich you-really, a computer-programmer-turned-medievalist-turned-digital marketer. I currently head up marketing and subscriptions for a daily news service covering the financial markets of Latin America and the Caribbean.
I graduated summa cum laude in English from Rutgers in 2013 and spent a brief time penning Halloween costume descriptions before moving on to the digital agency arm of a North Jersey magazine publisher, where I learned the ins and outs of content marketing, email, social media, SEO and digital advertising. In that time I managed campaigns targeting both businesses and consumers in healthcare, fashion and dozens of other industries. I joined LatinFinance as a Marketing Manager in 2018 and became Head of Marketing and Subscriptions in 2020.